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5 Must-Read Books For Real Estate Professionals
No matter how busy their time may seem, reading is something that real estate professionals should always insert into their schedules. It's the brain’s fuel for very good reasons. You don’t just learn more about real estate investments, but you’re also able to develop your skills and knowledge holistically. Reading brings in so many benefits you can use in your profession, along the lines of improving your vocabulary and concentration, engaging in critical thinking, and increasing your emotional intelligence, among others.
With that, if you’re a real estate professional, then you should make book shopping a priority one of these days. Before heading out to the bookstore, however, it pays to have a little guide as to what books are tried and tested. With a list, you can be certain that whatever books you buy are definitely worth the read.
Here are five of the best books real estate agents need to add to their list of to-read books:
The Millionaire Real Estate Agent
The Millionaire Real Estate Agent is a book that’s great for both new and veteran real estate professionals. Written by Gary Keller, you can think of this as your handbook in striving for excellence both in your career and in your personal life. It explains important concepts like:
- How to earn a million, receive a million, and net a million in your annual income as a real estate professional;
- How lead generation, organizational, and economic models are the three main foundations of any high achiever’s real estate business.
As you read this book, it’s also as if you’re learning from seasoned agents with years of experience on how you can grow your career. It brings you back to the core foundation of real estate, beyond common strategies like making at least 50 cold calls a day, for instance.
Your First Year In Real Estate: Making The Transition From Total Novice To Successful Professional
This is a book by Dirk Zeller, which should be considered required reading for new agents taking up a real estate course. It’s great for newbies, given how it’s a comprehensive guide that can help you find your footing in the industry.
The most challenging seasons for real estate professionals would undeniably be those first few years. After all, it’s during that time when you may still be on the fence about what your expectations are. Moreover, you’ll be facing the difficulties of time management, one which is a common problem among real estate professionals.
Bluefishing: The Art Of Making Things Happen
Bluefishing: The Art Of Making Things Happen is written by Steve Sims. While technically not a real estate book per se, it’s one that can test your critical thinking and problem-solving skills, two of which will truly come in handy in your profession.
Sims takes a different approach to authoring this book. The chapter titles alone are proof of that statement. Have you ever had a chapter title written this way, ‘You don’t drown from falling in water, you drown from staying there.’ That can surely spike a lot of interest for you to keep reading.
This book is one with fantastic storytelling. It tests you with scenarios like what you’re going to do if someone asks you for help to set up a meeting with Elon Musk. Or, help them get married at the Vatican? Steve Sims will teach you to say, ‘Sure, what time?’
The Honest Real Estate Agent
Another book that serves as a good introduction to the real estate industry is The Honest Real Estate Agent by Mario Jannatpour. It won’t disappoint, given how it touches on a broad range of topics like professional integrity, networking, client management, negotiations, and basic marketing.
All in all, The Honest Real Estate Agent teaches what’s required to be a successful hit in the real estate industry. As you finish the book, you’ll be able to confirm with yourself whether or not working in real estate is truly for you.
Miracle Morning For Real Estate Agents
Miracle Morning For Real Estate Agents is authored by four names in the real estate industry: Jay Kinder, Hal Elrod, Michael Reese, and Michael J. Maher. It's a book that’s great for real estate professionals who need some help in building routines.
One of the main struggles of real estate agents is managing their time, but ironically, it’s also going to be one of your main assets. The reality is that there are too many real estate agents today who still don’t have a strong foundation of those good habits. It's never too late to reinforce yourself with morning routines, so you can avoid feeling exhausted, burnt out, or frustrated at the end of each working day.
Conclusion
When you’re looking for books to read, you should be prepared for the whole myriad of options out there. There are tons of books published, but not all of those books are created equally. When you’re going to be serious about dedicating some time to read, you want to give yourself the assurance that the book is actually a good one. Books give you in-depth knowledge, and those listed above won’t fail you.
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